Marketing Away Day

Plan and prioritise your marketing for 2027

Step back, look at the bigger picture and work out what your business needs from your marketing so you know where to focus and what you're actually going to do next.

09:30 - 16:00 > Wednesday 27th January 2027

Somervills at Wychnor Park Country Club, Burton-on-Trent DE13 8BU

When you're busy running a business, it can be difficult to find proper time to step back and think about your own marketing.

You might already be doing lots of marketing but not getting enough back from it. Or maybe you've got so many ideas, plans and things you think you should be doing that you're not sure where to start or what to focus on next.

This Marketing Away Day is a chance to sort through all of that.

We'll step back and look at the bigger picture - where you want your business to go in 2027, what you need your marketing to help you achieve and what's currently helping (or getting in the way).

Then we'll turn that thinking into decisions, priorities and a practical plan of action.

“It's changed the way I think about marketing. I can do this.”
September Away Day attendee

Start the year with space to think

January can come with a lot of pressure to hit the ground running - new goals, new plans and a long list of things you're going to do differently this year. But before you start adding more to the list, this is a chance to step back and take stock.

We'll start by looking at the year ahead.

Where are you heading in 2027 and what does your business actually need from your marketing to help you get there?

We'll look at your marketing as a whole.

What's working? What's not? Where are the gaps? Are you reaching the right people? Are you giving them enough reasons and opportunities to take the next step? And are you making marketing much harder for yourself than it needs to be?

We'll also look at you.

Your time, energy, confidence and capacity - because a marketing plan is no use if it doesn't work for the person who has to deliver it.

Then we'll bring all of that thinking together, decide what really matters and turn it into a focused, realistic plan for the months ahead.

This isn't another workshop. You won't spend the day sitting through endless presentations or filling a notebook with ideas you'll never use.

Instead, this is a practical, supportive day where you'll finally give your business the attention it deserves.

My goal is that you leave having made real progress with decisions made, clear priorities and a plan you believe you can actually follow

I'm keeping the group intentionally small as I want everyone to have the opportunity to ask questions, explore ideas and receive personalised support on the day.

Is this for you?

This is for women who run their own business and you're

doing plenty of marketing but not getting enough back from it

full of ideas but struggling to decide which ones actually matter

starting and stopping, changing direction or second-guessing yourself

finding that marketing disappears whenever client work or life gets busy

ready to stop winging it and be more intentional about your marketing in 2027

Save your place

Wednesday 27th January 2027 | 9:30am to 4:00pm

We'll spend the day at Somervilles inside the beautiful Wychnor Park Country Club in the heart of Staffordshire. Surrounded by peaceful countryside and located between Lichfield and Burton on Trent, it's the perfect place to step away from your usual environment and think clearly, make decisions and reconnect with your business.

Lunch and refreshments are included throughout the day, along with your printed workbook and planning materials, so all you need to bring is yourself, an open mind and whatever helps you plan and record ideas and actions: a notebook, laptop or a favourite planner.

Early bird rate of £120 until 30th November 2026

Pay in full or spread the cost over 3 monthly payments of £40

Price increases to £149 from 1st December 2026.

There's a huge difference between leaving inspired and leaving with actual momentum.

You'll leave with

A clear sense of where you're heading in 2027...and what your marketing needs to do to help you get there

Clear marketing priorities and a realistic plan...so you know where to focus rather than trying to do everything

Fresh ideas and perspectives...from me and from the other women in the room who get it

More energy and enthusiasm for actually doing it...because your marketing feels clearer, more manageable and more like something you can actually do.

“I came feeling lost and overwhelmed with my marketing and I'm leaving with a plan, feeling energised and excited.”
September Away Day attendee

Keep the momentum going

One Away Day can give you the space to think, make decisions and get things moving, but it's what happens afterwards that really matters.

That's why I'll be running Marketing Away Days at key points throughout the year, giving you regular opportunities to step back, take stock of what's changed, refocus your priorities and keep building on the progress you've already made.

Because your business deserves more than the occasional burst of motivation. It deserves regular time to pause, reflect and plan with intention.

ABOUT ME

Hi, I'm Cath

I've spent nearly 30 years working in marketing and business development, from start-ups and small businesses to managing international marketing for a global law firm.

These days I help business owners make sense of their marketing - stepping back from all the things they could be doing, working out what their business actually needs and focusing on the marketing that matters most.

I'm also a qualified coach, so you won't spend the Away Day listening to me tell you what you should be doing! I'll share what I know, ask plenty of questions, help you think things through and challenge you when there's another question worth asking.

Sometimes you just need to get away from the day-to-day, clear your head and give your own business the attention it deserves. I hope you can join us!

“I feel like I've invested in me today.”
September Away Day attendee

Ready to step away for the day?

Join me on Wednesday 27th January 2027

£120 until 30th November 2026

Payment plans available. Price increases to £149 from 1st December 2026.

Once purchased tickets are non-refundable, but can be transferred to another person with prior agreement.

FAQ's

What if I don't have a business plan or strategy yet?

That really doesn't matter. We work with where you actually are, not where you think you should be.

Will I get individual attention, or is this just a talk?

It's designed as an interactive day, not just one person talking at you. I want you to be able to ask questions and take practical action, not just listen to a load of theory that fills your notebook but doesn't move your business forward.

I'm quite introverted - will I be put on the spot?

Absolutely not! I can promise you that because I'd hate it to. There's no pressure to perform or fill a silence before you're ready. You'll be invited to have genuine conversations, but never put on the spot.

I'm not very "marketing-minded" - is this still for me?

Yes! This day isn't about jargon, platforms or anything technical. It's about working out what fits you and your business, in a way that makes sense for you.

What happens after the day? Am I committed to anything?

No, not at all...unless you want to be. The day itself is a one-off. You're welcome to stay connected through the wider community afterwards (future away days, informal catch-ups or 1:1 support) but there's no obligation to join anything.

How do I get to Somervilles at Wychnor Park and is parking available?

Great question. Wychnor Park is located between Lichfield and Burton on Trent and accessed from the A38 North. You can find directions here. Parking is available onsite. Somervilles at Wychnor Park Country Club, Wychnor, Burton-on-Trent, DE13 8BU